The Korean philosophy on skincare emphasises that good skin starts with an effective skincare routine. The aim is to achieve a look that is as natural as possible, and to avoid covering your skin with too much makeup, but of course makeup still plays a role in their skincare routine. It’s a look that I have always advocated – I’m a fully qualified make-up artist and my favourite style for my clients, and myself, has always been to achieve a natural and healthy appearance. The accomplishment of flawless skin is about using the right products, concentrating on an excellent skincare routine (that they don’t skimp time on) and the biggest rule of all – stay out of the sun and use a high SPF. Korean’s then let their flawless radiant skin shine through a light application of makeup for a natural and healthy look.
One of the first K-Beauty trends to hit the UK was the BB cream. It has been imitated by many cosmetic firms in the US and Europe, but they have never been able to master the level of innovation in cosmetics that are born out of Korea. One of the most popular Korean brands in the US is also one of our bestselling brands: Klairs. They have perfected a universal BB cream, Klairs Illuminating Supple Blemish Cream UK, and matching concealer, Klairs creamy and natural fit concealer UK, which gives an amazing natural and even skin tone. Klairs is simply a beautiful skincare line that is fantastic for sensitive skin. Their philosophy is no harsh ingredients, simple but powerful products.
What is a BB cream?
BB cream stands for Blemish Balm and is an all-in-one product which is used to replace a moisturiser, primer, foundation and sun cream. Korean BB creams are fantastic for those who don’t want to layer several heavy products on their skin or are short on time and need a quick routine. Korean’s use BB creams as an alternative to foundations to avoid heavy caked-on look that foundations cause. It’s called a Blemish Balm because it’s designed to cover blemishes such as acne spots, acne scarring and sun spots. Most Korean BB creams will also help reduce redness as they contain anti-inflammatory ingredients and soothe irritated skin.
Designed to match the user’s skin tone, we recommend this product for light to medium skin tones. When we say ‘medium’, I would say no darker than an olive skin tone. I use this product in the Summer months when I have a slight tan, but if someone were to have a darker skin tone then me, then I think it would start to look ashy. Klairs BB cream UK, £19.50, provides great coverage for uneven skin tones and also contains a sebum control powder which helps to keep skin matte while moisturised all day. This product also has a high male user rate owing to its natural looking results. It comes in a healthy size tube of 40ml, and contains Hyaluronic acid, Niacinamide and Aloe Vera to keep skin super hydrated which means there is no cakey skin appearance. It’s so multifunctional as it illuminates the skin, prevents fine lines and wrinkles as well as importantly protecting skin against harmful UV rays.
After your morning Korean skincare routine, take a small amount of the BB cream and dab onto your forehead, cheeks, nose and chin. Then warm your hands and pat/blend the product into your skin. Ensure the product is blended around the hairline and under the chin. It’s a real pet hate when people don’t blend the product in! If you require more coverage, keep patting on light layers of the cream, concentrating on areas needing more coverage.
Need more coverage?
Klairs Creamy and Natural Fit Concealer UK, £13.90, is the perfect companion to Klairs Illuminating Supple Blemish Cream UK. There’s no need to cake on extra product on the whole face. It’s best to target areas such as under eyes, scars, spots and areas of redness around the nose with Klairs concealer UK. It has great pigmentation which means the coverage is fantastic and when used with Klairs BB cream UK, you get natural looking flawless skin. It is also super creamy which means it’s perfect under the eyes without cracking into fine lines, giving a great natural look. Using the stick provided, dab the product under the eyes, around the nose area, around the mouth and any other areas that you want more coverage. Then tap and blend the concealer in. Free from irritating chemicals, it soothes and hydrates so Klairs creamy and natural fit concealer UK is great for concealing spots. To cover spots take some of the product on your finger, don’t use the stick so it’s kept hygienic, and pat on the spot. After 10 seconds, gently tap the edges of the concealed spot to blend in the edges. Then if needed, go over with a BB cream or foundation for extra coverage.
Finish your look
I like to add a touch of loose powder to set my makeup for the day. I take a big brush and use a light dusting of Bobbi Brown’s sheer finish loose powder on top of the Klairs Illuminating Supple Blemish Cream UK and Klairs Creamy and Natural Fit Concealer UK. Then I take my Hourglass lightening palette to blush my cheeks, highlight my cheekbones and eyes for a natural bright look. Hourglass is my all favourite makeup brand at the moment, expensive but so lush! Then I apply two coats of Dior iconic overcurl mascara to open up my eyes. To finish, I tap on Tony Moly’s cherry lip balm UK which adds a healthy natural gloss to my lips. And viola, a quick natural day time makeup look, which makes skin look health and glow!
If you have any questions about how to use these products or if you would like any skincare advice, then drop us an email at firstname.lastname@example.org and we’ll be happy to help you.
Full ingredients list for Klairs Illuminating Supple Blemish Cream SPF 40, PA++ UK
Water, Cyclopentasiloxane, Butylene Glycol, Ethylhexyl Methoxycinnamate, Betaine, Cetyl Ethylhexanoate, Titanium Dioxide, Caprylic/capric Triglyceride, Niacinamide, Polysorbate 60, Dimethicone, Cetyl Peg/ppg-10/1 Dimethicone, Zinc Oxide, Yellow Oxide Of Iron , Isoamyl P- Methoxycinnamate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Bentonite, Sodium Chloride, Silica, Red Oxide Of Iron , Bis-ethylhexyloxyphenol Methoxyphenyl Triazine, Stearic Acid, Dimethicone/vinyl Dimethicone Crosspolymer, Chlorphenesin, Talc, Black Oxide Of Iron , Tocopheryl Acetate , Fragrance, Centella Asiatica Extract, Sodium Hyaluronate, Glycyrrhiza Glabra (Licorice) Root Extract, Portulaca Oleracea Extract, Piper Methysticum Leaf/root/stem Extract , Illicium Verum(Anise) Fruit Extract, Citrus Paradisi(Grapefruit) Fruit Extract, Nelumbium Speciosum Flower Extract, Paeonia Suffruticosa Root Extract , Scutellaria Baicalensis Root Extract, 1,2-hexanediol, Caprylyl Glycol , Butylene Glycol, Adenosine, Sodium Ascorbyl Phosphate, Linum Usitatissimum (Linseed) Seed Extract , Hibiscus Esculentus Fruit Extract , Aloe Barbadensis Leaf Juice, Arctium Lappa Root Extract, Hibiscus Mutabilis Flower Extract , Corchorus Olitorius Leaf Extract
Full ingredients list for Klairs Creamy and Natural Fit Concealer UK
Water, Cyclopentasiloxane, Caprylic/Capric Triglyceride, Butylene Glycol, Titanium Dioxide, Ethylhexyl Methoxycinnamate, Glycerin, Polysorbate 80, Silica, Sodium Hyaluronate, PEG-60 Hydrogenated Castor Oil, Yellow Oxide Of Iron, Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Bentonite, Sodium Chloride, Black Oxide Of Iron, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Red Oxide Of Iron, Cetyl PEG/PPG-10/1 Dimethicone, Chlorphenesin, Talc, Xanthan Gum, Centella Asiatica Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Piper Methysticum Leaf/Root/Stem Extract, Portulaca Oleracea Extract, Fragrance, Tocopheryl Acetate, Linum Usitatissimum (Linseed) Seed Extract, Hibiscus Esculentus Fruit Extract, Aloe Barbadensis Leaf Juice, Arctium Lappa Root Extract, Hibiscus Mutabilis Flower Extract, Corchorus Olitorius Leaf Extract